ACTSHEON™: Create a Powerful Elevator Pitch to Lead with Confidence

Hey, Friend,

Let's have a heart-to-heart about something that might make you squirm a bit—having an elevator pitch. I know, I know. The idea of summarizing your brilliance in 60 seconds or so can feel daunting, especially if self-promotion isn't your jam. But trust me, in the world of leadership, having a succinct, compelling elevator pitch isn't just nice to have—it's essential.

Why Every Woman in Leadership Needs an Elevator Pitch

Imagine this: you're at a networking event, and someone asks, "So, what do you do?"

Do you stumble, give a long-winded answer, or downplay your achievements? Or do you seize the moment with a confident, concise response that leaves them wanting to know more?

That's the power of an elevator pitch.

Research shows that women are less likely than men to self-promote, even when their performance is equivalent. But here's the thing—being perpetually humble can mean being perpetually overlooked.​

Where Your Elevator Pitch Works Its Magic

Your elevator pitch isn't just for elevators. It's your go-to in various scenarios:

• Job Interviews.

When the interviewer says, "Tell me about yourself," your pitch sets the tone. 

• Networking Events.

Whether it's a conference or a casual meet-up, introducing yourself effectively can open doors.​ 

• Panel Discussions.

When you're asked to share your background, a well-crafted pitch establishes credibility.​ 

• Social Gatherings.

You never know when you'll meet someone who can influence your career trajectory.​ 

Crafting Your Elevator Pitch: A Step-by-Step Guide

1. Introduce Yourself: Start with your name and a warm greeting.

Example: "Hi, I'm Jane Doe. It's a pleasure to meet you."

1. Summarize What You Do: Briefly highlight your current role or expertise.

Example: "I'm a marketing strategist specializing in digital campaigns for tech startups."​

1. Highlight Your Unique Value: Share what sets you apart or a significant achievement.

Example: "In my previous role, I led a campaign that increased user engagement by 40%."​

1. State Your Goal or What You're Seeking: Be clear about your intentions or what you're looking for.

Example: "I'm passionate about leveraging data-driven strategies to drive growth and am exploring opportunities to contribute to innovative projects."​

1. Engage with a Call to Action: Invite further conversation or express interest in the other person's work.

Example: "I'd love to hear more about your team's approach to digital marketing."​

Bringing It All Together: An Example Elevator Pitch

"Hi, I'm Jane Doe. It's a pleasure to meet you. I'm a marketing strategist specializing in digital campaigns for tech startups. In my previous role, I led a campaign that increased user engagement by 40%. I'm passionate about leveraging data-driven strategies to drive growth and am exploring opportunities to contribute to innovative projects. I'd love to hear more about your team's approach to digital marketing."​

Practice Makes It Real

Crafting your pitch is just the beginning. Practice it until it feels natural. Rehearse in front of a mirror, record yourself, or practice with a friend. The goal is to deliver it confidently and authentically.​

Your Call to ACTSHEON™

Having an elevator pitch isn't about boasting; it's about articulating your value and opening doors to new opportunities. So, take a moment to craft yours. Own your narrative. After all, if you don't advocate for yourself, who will?

Let’em know, Friend. 

What action will you take today?